User Journey:
The user journey is the series of experiences a user has as they interact with your product. User journeys build off the personas and stories you’ve already created. They help you think and feel like the user, which is super important. You must put yourself in the user’s shoes to be sure your design will help them.
The journey Map:
An illustration of what the user goes through to achieve their goals.
Think of reading a book. If the persona is your character, the user story is your plot, and the journey map is your story outline.
Benefits to user journey mapping:
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It helps UX designers create obstacle-free paths for users.
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It Reduces the impact of designer bias.
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It highlights new pain points.
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It identifies improvement opportunities.
How do we map out the User journey?
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Add each action in the journey until the user reaches their goal
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Add descriptions for each action. What tasks does the user have to do?
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Add how the user feels at each point. Guesstimates are okay!
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Add opportunities for improvement. This is where new ideas may come from!
How do we map out the journey?
- Add each action in the journey until the user reaches their goal
- Add descriptions for each action. What tasks does the user have to do?
- Add how the user feels at each point. Guesstimates are okay!
- Add opportunities for improvement. This is where new ideas may come from!
Check out my behnace or my portfolio for examples.